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Traffic arbitrage is one of the most popular ways to earn money online, based on a simple but effective business model: buying traffic at a low price and then monetizing it at a higher cost. In other words, the arbitrageur earns on the difference between the cost of attracting a user and the income that this user brings.
Traffic attracted by arbitrageurs is in demand in various areas: it is actively purchased by affiliate programs (affiliate networks), commercial companies, online businesses, and information products. There are various models of traffic monetization, and the choice of one or another depends on the specifics of the offer, the type of audience and the goals of the advertising campaign. The most common payment systems include:
There are many sources of traffic in the modern market, among which we can highlight: spam mailings, referral schemes, SEO promotion, traffic from influencers and, of course, targeted advertising.
The latter is currently considered one of the most effective and stable channels for attracting users. It allows you to customize your audience as accurately as possible and show ads to the right people at the right time, which significantly increases conversion.
The key players in the paid traffic market remain giants such as Facebook (Meta) and Google, but new platforms capable of competing in terms of efficiency are actively appearing on the horizon. Moloco and Bigo stand out in particular . For example, gambling offers perform particularly well on Moloco DSP due to optimization algorithms and the specifics of mobile placement.
Comparison of moloco and facebook in the article: MOLOCO vs Facebook Ads: what to choose for traffic arbitrage in 2025
In 2025, there will be a steady increase in interest in gambling in developing countries.
For example:
The Moloco DSP platform demonstrates high efficiency in promoting gambling offers in developing and European markets, thanks to in-app traffic and algorithmic optimization. Below is an analysis of 4 geos based on current indicators for 2025.
Kazakhstan shows the lowest CPI rates ($0.68) and at the same time excellent conversion from registration to deposit (25.45%). This makes the geo attractive in terms of ROI at minimal costs. Suitable for low-entry gambling offers with a simplified funnel.
France and Spain show a high percentage of registration after installation (43.05% and 42.97% respectively), which indicates high audience involvement. However, in France, the funnel depth is weak - only 5.04% from registration to deposit, which requires improvement of the offer. Here you need to look for new offers or communicate with advertising: improvement of push notifications, game updates, user-friendly interface. You can add a padding for better warming up.
Italy is a balanced option in terms of cost and quality: moderate CPI ($2.36) with a decent funnel depth (Install to Reg - 34.17%, Reg to Dep - 10.90%).
Today, arbitrageurs use several main ways to launch advertising:
However, launching advertising through personal/purchased farms is becoming increasingly difficult: long warm-up, unstable limits, strict moderation and frequent blocking of accounts - all this complicates the work of arbitrageurs. Against the background of these problems, agency advertising accounts are receiving more and more attention . Not only do they have high trust with advertising platforms and are moderated faster, but they also provide access to convenient analytics tools and allow centralized management of campaigns from different sources through integration with CRM systems.
Working with agency accounts today is not just convenience, but a strategic advantage. Below are the key advantages that make agency accounts the optimal choice for those who want to scale and work stably:
There are many services on the market that provide agent accounts, but not all of them are reliable and effective.
RentAcc is a trusted partner that guarantees stability, convenience and security when working with advertising accounts.
Step 1: Write to the RentAcc Telegram bot and activate your account.
Step 2: Get a link from the manager and register in your personal account.
Step 3: Top up your balance via TRC20. To do this, select an advertising account, click on it and top up your balance using the address that will be specified in the corresponding field.
Step 4: Request an agent account by filling out the required information in the form.
After approval and connection to the agency advertising account, you immediately receive a ready-to-use account - you can launch advertising campaigns without delays, warm-up and problems with bans.
The traffic arbitrage market is developing rapidly: platforms introduce new rules, algorithms change, restrictions and new opportunities appear. In such conditions, it is important to remain flexible, constantly monitor updates and be ready to adapt quickly.
One of the key factors for stable work in this area is uninterrupted access to traffic. That is why more and more specialists choose reliable tools and services that help automate processes and remove unnecessary barriers.
Agency account services like RentAcc make it much easier to launch and scale advertising campaigns. They provide access to verified, highly trusted, moderated, and unlimited agency accounts. This allows you to focus on what really matters — optimization, hypothesis testing, and scaling profitable bundles.
