Bug in the gamedev matrix that will bring you $1 million!

This is the final part of my project, "Game in a Week with AI tools." Read the previous parts on my Telegram channel.

To conclude this project, I will provide perhaps the most valuable information in the two years of my channel's existence, but first, I will answer the most frequently asked questions.

How much do games earn in net profit?

Everyone can see the revenue in millions of dollars, but how much of that is the net profit after deducting advertising?

There are publicly available data from reports of major studios that have already made their way from zero to a million dollars.

Here are the numbers for casual games:

If a game enters the top 100 based on key metrics, including its retention, playtime, and ARPU at the level of the game ranking one hundredth in this genre, then:

Top creatives can yield the following results:

• For volumes up to $300,000 per month, you can confidently expect 3-4x returns, depending on the genre of the casual game. In other words, with $1000, you can earn from $3000 to $4000;
• For volumes from $300,000 to 1 million dollars, net profit shifts closer to two times;
• Anything above a million dollars is at the 40%-70% net profit level. So, with $10 million in revenue, you end up with $14-17 million;
• The decrease is due to advertising networks finding it increasingly difficult to find so much audience at a low price;
• And the most pleasant thing is that by creating a game at the 100th level, you will definitely get organic traffic, and perhaps it will be enough to completely ignore purchasing traffic.

And if someone still doesn't know the obvious fact:

Mobile game development is the most profitable industry in the world

It outperforms not only Hollywood movies, crypto, and gambling, but even the porn industry rests in comparison to puzzles :)

If you open the AppMagic analytics service, out of the 100 most profitable applications in the world, 80 are games, some of which even surpass Instagram and YouTube.

How difficult is it to drive traffic?

Let's start with creatives.

A pleasant surprise was that the majority of creatives on Adheart for blast games are just regular gameplay, without super complicated animations and misleads:

There are also simple animations, but they are a minority, and at first glance, they may seem complicated to create:

But in reality, the cost of such creations on Fiverr starts from just $15:

Therefore, the whole process of creating creatives can be easily delegated.

Overall, creating any creative for a game is much easier than shooting and editing a high-quality video for a physical product, so if you have experience with physical products, everything will be even easier here.

Moreover, draining traffic for a white game is any affiliate marketer’s dream:

• No bans;
• No volume limits - drive traffic, withdraw profit, and repeat this cycle with a larger budget;
• No interlayers, landings, and application processing - you simply focus on creatives and that's it!

And the last pressing question.

Is it really possible to enter the top 100?

A year ago, this would have been almost impossible, but thanks to AI tools, it has become more than real!

And now you will find out why.

The most valuable information in the history of my channel

A loophole has formed in mobile game development, I would even say a huge bug, and it goes like this:
 

1. I think everyone already knows that meta-gameplay is the most important part of casual games. A game with meta can earn 10-20 times more than the exact same game without it;
2. And all because the meta gives a special meaning to popping bubbles or any other primitive puzzle mechanics;
3. The bug is that there are many truly profitable genres in which only the top ten games could afford the meta;
4. One of such genres is precisely Match-2 Blast - that's why I chose it for the project;
5. Only about 20 games were able to afford proper meta in this genre.

And here is the huge gap between them:

Now it's going to get interesting.

Why do many games still lack meta?

• Until today, meta cost astronomical amounts of money;
• The cost of creating one meta location (background, 10 buildings, and destruction decals) a year ago started at $3000 just for graphics, and it took a month to work on it;
• To launch a casual game, you need to have a minimum of 30 days of gameplay, otherwise, the whales (who generate 90% of the revenue) will drop off;
• Developing one location on average takes one day;
• Accordingly, to make a casual game with 30 locations, you had to pay 30x$3000 = $90,000!
• And if you order graphics from a cool studio, the price triples right away;
• Naturally, no indie studio had or has that kind of money;
• Therefore, none of them made the meta, and everyone focused more on the amount of advertising that could be shown rather than the prolonged retention of whales;
• Many of these games still hang in the middle of the first hundred of some genres, hanging and waiting for a game with meta to push them;
• That's why now is the golden time for your first game because, thanks to AI tools, creating 30 locations will take no more than a week, even if you do everything alone, and it will cost $0;
• This is one of the best industry bugs that many still do not realize and continue to fly in thoughts like "is it worth trying" instead of which they could already be millionaires in a year.

And by the way, I'm not doing your warm-up right now, and in the end, there won't be a link to some useless course. I provide all the information for free just because I enjoy it.

And most importantly:

• Game development is not a one-time thing where you can make money today, and tomorrow it will shut down;
• It is a stable sphere in which you constantly evolve and build your company that you won't be ashamed of, and what is personally very important to me - it's clean and honest earnings.

And if you still have a biased attitude towards mobile games, just accept the fact that "cool games" make less than 1% of the profit from the entire gaming industry.

Look at the revenue of the studio that made Cyberpunk and The Witcher compared to the company that only makes match-3 games.

Statistics for 2022:

And here you can start shouting that the world has gone crazy, or you can accept it as a given and make money on it.

What will happen with the game in a week?

This project was created exclusively for the channel and serves primarily as a bridge to more complex articles that I can now release, but since the Blast mechanic is really amazing, I got carried away and did more than I planned:

As I said, the following details are ready to go in the game:
 

• Engine for main levels;
• Engine for meta;
• Engine for events and offers;
• Engine for managing the interest curve.

It remains to focus on these 4 stages and simply fill the game with content, similar to managing pages on social networks.

Overall, this process can even be delegated to a level designer, there are plenty of them on Fiverr for really cheap prices:

And I've already done all of this, but only for my main game, which is now in alpha, and on which I will earn a million dollars over the next 12 months. Screenshots :)

I won't spread myself thin on another game, but I would be most interested in helping anyone who wants to take this project to the finish line.

So, if you want to get into game development with a bang and not bother with development, I can sell this source code and tell you how to use it:

• The source code is made on the Construct 3 engine, so you can manage and develop the game without knowing anything about programming and game development;
• How to do it all - I will personally tell you if necessary - even on a call;
• If desired, the main mechanic can be removed, and any other can be put in its place;
• Thus, you will be able to focus only on the game and not bother with menus, engines, meta, and the store;

In short, there won't be an easier way to get into game development, message me.

Project Conclusion

This project is now complete; I tried to provide maximum benefit, and if it worked, react and write a comment.

Future articles will already be related to my main game, including traffic acquisition. I won't promise that it will be very soon, but it will definitely happen :)

So check out my Telegram so you don't miss it.