Today, we want to take you through the world of children's content on YouTube. We all know that children, boys and girls, parents, and grandparents all want to watch engaging and entertaining content. However, the rules of YouTube have changed and it has become challenging for creators to reach their target audience and monetize their content.
Initially, creating children's content was simple and straightforward. All it required was the involvement of a child or two and a little creativity. But now, YouTube's algorithms have tightened, and even original cartoons or simple animations are falling under the filter and losing views. Moreover, monetization of such channels is being turned off, making it even more challenging for creators.
But, as you know, there is always a way to overcome obstacles and succeed. Today, we want to show you a clear example of how you can create a simple, niche children's content Youtube channel that is guaranteed to bring in income. The content we will be discussing today is aimed at a boyish audience, but adults can also enjoy it alongside their children.
We would like to draw your attention to a YouTube channel called "TotalSimulator." This channel features an array of videos that showcase tractors, trucks, and cars doing various captivating activities, keeping children engaged and entertained. Instead of describing these videos in detail, I highly suggest that you check out the channel for yourself.
As you can see, the channel has over 48 000 subscribers and is specifically designed for a game that involves a variety of interesting actions that capture the attention of children. To analyze this channel, we, first of all, have to start by looking at its "About" section for more information.
As the saying goes, "Brevity is the sister of talent." It looks like it is, and the author decided not to bother and left a few words in the description of his channel. Okay, but we see there that the channel was created in August 2020, and during this time it has collected over 16 million video views. The channel has no external links, which means that all monetization comes directly from YouTube's ads program, "Google AdSense."
The channel is a little over 2 years old, and during this time, it has reached a good level of income, but we’ll look into this later.
The channel owner publishes 7-8 videos a week: every day, a new video. Maybe this is the secret of the channel's success: the author adheres to a clear plan for publishing content and does it from a distance. In any case, the previews are nice and can easily attract anyone to click and look at the videos. But if the content is published daily, then when the top video is "shot," that collects the maximum number of views and subscribers. To do this, we activate the filter in the video section called "Popular" and look at the result.
We see that the top videos were published several months ago, even though the channel is about 2 years old. Everything looks rather ambiguous because I already have doubts that the author has been waiting all this time for his video to "shoot." Probably not; the channel is probably no more than a year old, and the date the channel was created is the same as the date the account was registered on the Google platform. I can’t say for sure because Youtube removed the function of viewing old videos on the channel, so I suggest going to the very last video on the channel and looking in the description to see if there are external links to other platforms and possibly offers.
There are no links there — only a link to the official website of the game, where you can buy and install it on your device. So in the description of the video, there is text and some understanding of what is happening in the video. But this is all done for an English-speaking audience because such content can be watched from any country in the world, which directly affects the payout ratio for 1000 video views. So far, it’s too early to write about the monetization of this channel because I want to show you how you can try to repeat the success of this channel.
How to Replicate the Success of this Channel
First of all, we need to learn more about this game called "Farming Simulator 22." So we Google and find answers to our questions.
The first thing that interests us is the platform on which the game runs, and the benefit is Windows 10. Then we look at the system requirements of this game, and we understand that we need a 4-core processor from Intel or 8 cores from AMD, but these will be oldies, which are over 10 years old. All this suggests that we can collect such a configuration on the secondary and try our hand at creating content in this direction.
Because I am an AMD fan, as I have stated in previous articles, I will sketch out an approximate hardware configuration that will easily pull this game and allow you to produce content for your YouTube channel. So we'll need an 8-core processor on socket AM3+; it'll be a family of FX 8300 processors so that you can choose from FX 8300, FX 8320, FX 8350, or even a sweat FX 8370. You also need a top-end motherboard so that there are no friezes, and that's all; it doesn’t get very hot, so I recommend taking this one: "Gigabyte GA-970A-D3P." This will be a top bundle, and you will not have problems with this hardware.
Next, you need to take 16 GB of RAM, divided into two 8 GB sticks with a frequency of 1600 MHz in DDR3 format. The video card should ideally be at least 2 GB in size with a bus frequency of at least 128 bits. Plus, you need to get a good SSD drive for 480 or 512 GB so that there is no special ceiling on the amount of free disk space. In general, on the secondary, you can assemble such a configuration for $150–200, but it will not just be a PC but a full-fledged machine that will produce content for your channel. Then you buy this game, and already, without friezes or starters, you are engaged in content production.
The cost of the game is about $50, but it is not advisable to buy something to download from torrents with viruses that constantly crash. There is no need to save on this business because it will generate content for you, from which you will earn money by monetizing your copyrighted videos. Well, moneymakers, it's time to look at the monetization of this channel.
Monetization
Since we did not find any external links to offers and so on in the description under the video, it becomes clear that the author monetizes his content exclusively through Google AdSense. So we go to the data analytics service and are already looking at the picture it will show us there.
As you can see, the channel was created in August 2020, but during this time, the author published only 131 videos, which indicates that the channel is less than a year old, even though the content is published daily. And during this time, the video collected 8.8 million views and converted to 27 300 subscribers. Well, let's look at the approximate monthly income of the channel, which ranges from $800 to $12 800. Accordingly, it goes from $9 600 to $153 000 per year for its author. So with such calculations, it comes out to about $30 000 per year, but I may be very wrong.
Conclusion
As you can see, to create children's content, you don't need a huge budget or real children as the main characters of the YouTube channel. Everything is much simpler, and you can create new content for a wide audience, which will bring good profit with minimal investment. So what we found out while creating this article, is that to replicate the success of this channel, you need a PC for $300-$400, with which you can create videos daily and publish them on your YouTube channel. The main thing in this business is to follow the schedule of video publications and make awesome video previews. In general, think and decide for yourself; we showed you what and how to do to get results.
