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I'm Artem, lead of a media buying team ArtemyAff. I’ve been an affiliate since 2020 and have run my own team since 2022. We’ve tested everything from casino to AI tools, but lately we’ve gone almost all-in on sweeps. On the second try.
About a year ago, I detailed how we lost $9k on public sweep offers. Here's a brief recap of the challenges we faced, which led us to realize the issue was with the offers, not our execution.
Exhausted Audiences and Worn-Out Creatives
We experimented with angles like "dream/prize", "urgency/scarcity," and "real user." We created dozens of variations: videos, statics, carousels, even UGC from influencers.
The audience had seen similar creatives too many times from other teams pushing the same products, leading to low engagement.
Overheated Auction
Any effective creative competed directly with others running the same offers. Even when something clicked, the economics didn't add up due to inflated CPMs.
Accounts, Bans, and Limits
We rotated accounts/BMs/fan pages/payment methods and restarted campaigns. More tooling — less buying. When people see yet another “iPhone for $1”-style pitch for the tenth time, reports go up. Time drifted from strategy to firefighting.
Suspected Shaving
When we have found a solid creative and start seeing positive campaigns in the tracker. EPC at $1.50 one day, halved the next. Other offers in the split remained stable. When asked, the advertiser would say, "Not sure, probably your traffic."
Team Motivation: Optimizing in Vain
Daily standups, brainstorms, test KPIs and hypothesis bonuses — despite all that, consistent red campaigns wore everyone down, including me. We were limited to the offers available, unaware of alternatives.
Friends told us about Golden Circle Pro, a Dutch sweeps community where teams push private offers at volume and get better terms. Three reasons it clicked:
1. The chicken-and-egg trap solved: No volume → you run public offers → you can’t scale because you’re red most days → and you don’t get private access without volume. Inside a community you can get private offers, starter caps, and clear guardrails.
2. They level you up: Bootcamp on approaches, tooling, and creative systems so traffic quality hits what advertisers want (think retention/chargebacks).
3. Product Liberty
We used to push whatever product everyone else pushed. Now we assemble our own product & angle on top of a blank offer, like this:
Tools for gardening trending? We create a sale from a known chain. We stop going head-to-head with ten other teams on the same “iPhone/PS5.” The audience is fresh and much larger, and the creative doesn’t look like the same old sweeps template. In addition to that, Facebook bans less when your creatives and landers don't scream typical sweeps.
Results? See the breakdown by campaigns and flows below:
I won't show old stats here (check my previous article for comparison). Most were in the red zone back then.
During onboarding, we learned about managed comments under ads. Load texts into an automated service, and "real people" share "success stories," attach photos, or handle awkward questions in threads from fixed accounts.
We ran a week-long split test on identical products — with and without comments.
On average it boosts ROAS by 20–40%. Comments alone can turn a campaign profitable. Plus, it reduces user complaints (means fewer bans) because it’s hard to complain when everyone in the comments seems satisfied.
We apply this across verticals now, but it's essential for sweeps.
For access, hit up @comdrop_bot — not an ad, just to avoid DM spam.
Overall, our approach has evolved significantly from before.
Notably, we switched from Keitaro (our go-to for years) to ZeusTrack. Zeustrack handles gray verticals out-of-the-box: seamless no-redirect cloaking, clean IPs without Cloudflare, white pages in two clicks, native FB CAPI integration. Plus, their ZeusTool pipes FB costs into the tracker, so no need for FBTool.
Also big shoutout to the built-in URL shortener with proper FB previews.
Traffic to native posts (no “Learn More” button) reaches a different audience and sits in a different auction (you’re competing with page promoters, not pure ads). Those posts also pick up extra organic reach, lowering CPM. Link goes in a pinned comment; that “Beautiful Link” shortener inside the campaign UI is perfect for this.
Private offers aside, there’s a private Telegram group with sharp sweeps folks. You can ask questions, pressure-test hypotheses, watch trends, and compare KPIs. People share more freely because with Product Liberty we’re not competing head-to-head—everyone runs their own product/angle. They send a weekly digest of fresh winning approaches like that :
Once we secured private offers and started customizing products for audiences, leads got cheaper, bans dropped. The same team now consistently hits high ROAS.
It's not magic, it's about good offer conditions and product freedom.
We're scaling steadily in the US: ROAS 60–150%, buyers spending $1–2k daily. The challenge is keeping up with growth. So, we need motivated, talented folks ready to work and earn with us.
If you're good on FB and tired of red stats on public sweeps, let's connect. We offer a solid team environment and strong bonuses.
DM on Telegram: @artemyaff and I’ll do my best to reply to everyone.
