Bidsmind is a cutting-edge self-service Demand Side Platform (DSP) designed to acquire display, native, and video advertising inventory. Catering to brands, agencies, and media buyers, Bidsmind offers programmatic media buying and data-driven solutions to enhance advertising performance and return on investment (ROI).
Ad Formats
Bidsmind offers various ad formats to suit different campaign needs:
- Display Ads: Positioned at the top, sidebar, or amongst the content, these ads are highly customizable and designed to grab attention;
- Native Ads: Seamlessly integrated within a website’s content, native ads are less intrusive and more engaging, often combined with display ads for greater impact;
- Video Ads: Offering multiple formats including in-banner, out-stream, and in-stream, video ads capture attention effectively without disrupting the user experience.
Advanced features for campaign performance
Bidsmind is equipped with several advanced features to ensure effective audience targeting and campaign optimization:
- AI-driven auto bidding: Through AI, Bidsmind automates bid adjustments to maximize campaign efficiency and ROI;
- Advanced targeting: Precise audience targeting ensures ads reach the most relevant viewers;
- Real-time analytics: Immediate access to performance data allows for quick adjustments and informed decision-making.
Other characteristics of the platform are that there are no setup fees, it doesn’t require a minimum deposit or long term commitment. Furthermore, the DSP includes fraud prevention and auto optimization rules.
Management options
Bidsmind provides three distinct management options according to users’ level of experience with programmatic ad buying:
- Fully managed service: In this option, Bidsmind’s expert team runs the entire campaign process, from media planning to post-campaign reporting;
- Hybrid service: This option allows users to collaborate closely with Bidsmind's experts, combining their knowledge with hands-on platform operation;
- Self-service: This option was designed for experienced users. It offers complete control over the DSP, enabling independent campaign management.
In conclusion, Bidsmind’s DSP was made to facilitate campaign management, offering flexibility to choose the level of control that suits users’ expertise, powered by advanced technology and an expert support team.
