Facebook Reels are short-form, entertaining video experiences and tools that have inspired Instagram creators to reach out to more creators and audiences on the Facebook app. Creators — whether they're just starting or have a large following — will have more ways to express themselves, grow their communities, and reach new audiences by creating reels and having Instagram reels suggested to people on Facebook.
Reels on Facebook can include music, audio, effects, and other elements. You can find them in your News Feed or Groups, and when you watch a reel on Facebook, you can easily follow the creator directly from the video, like and comment on it, or share it with your friends.
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Let's dive into this article...
How Reel Reaches Out to New Audiences
Creators can use Reels to build an audience in a variety of ways across Facebook:
- Get Discovered in News Feed: Because Reels can reach everyone, not just your existing followers, the most creative, funny, and inspiring people can break out. People can find reels based on their interests and what's popular by looking at the top of News Feed alongside Stories and Rooms, as well as in a new, dedicated News Feed section.
- Create and Share Reels in Groups: Creators and group members can create and share reels in Groups to express themselves and engage with their favorite interest communities, such as The Galactic Empire of Chonky Woofers and Post-Apocalypse Office, in a more fun and visual way. In addition, for admins, Facebook introduced a new 'Single Theme' group setting that makes it simple to prompt members to share their reels.
- To reach new audiences, share from Instagram to Facebook: We're testing the ability for Instagram creators' reels to be recommended on Facebook. A small number of Instagram creators will be able to have their reels recommended on Facebook as part of this test. They have complete control over the decision to do so.
You Can Earn Bonuses Per Month from Facebook Reels
Proof: Red arrow points to where Facebook promised to give creators up to $35 000 per month.
Facebook has made it possible for creators to earn money for their reels through a variety of means. As part of Facebook's $1 billion creator investment, the Reels Play bonus program pays eligible creators up to $35 000 per month based on the views of their qualifying reels. These bonuses have assisted many creators in funding the creation of reels and better understanding what types of content work on Facebook.
You Can Promote Your Online Business With Special Ads
Monetization products such as in-stream ads and Stars, as well as direct monetization options for Facebook Reels such as ad revenue share and fan support, have assisted creators in earning a living.
There are two types of ads: banner ads, which appear as a semi-transparent overlay at the bottom of a Facebook Reel, and sticker ads, which are static image ads that can be placed anywhere within a creator's reel. These non-interruptive ads allow creators to earn a percentage of ad revenue.
Brand Suitability Controls in Facebook Reels
- Publisher Lists
- Blocklists
- Inventory Filters
- Delivery Reports for Banner and Sticker Ads
The above controls are available in every region, giving advertisers more control over how their ads appear in places that aren't appropriate for their brand or campaign.
Furthermore, full-screen and immersive ads in between Facebook Reels have been activated for monetization. People can comment, like, view, save, share, and skip them just like they do with organic content on Facebook.
Editing Features
Creators around the world will be able to access:
- Remix: Make your reel go along with an existing, publicly shared reel on Facebook. When you make a Remix, you can include all or part of another creator's reel in your reel.
- 60-second Reels: Create reels that are up to 60 seconds long.
- Drafts: You can create a reel and "Save As Draft".
- Video Clipping: Creators who publish live or long-form, recorded videos can test different formats.
Why Is Facebook Giving Away $1 billion?
Because more millennials and Generation Z have switched from Facebook to TikTok, the latter has decided to create a similar short video option for these two generations. To entice them and other TikTok users to return, Facebook decided to offer them the chance to earn $35,000 per month by creating short videos on its platform. So this is still new, and we encourage everyone to participate and earn as much money as possible before they finish distributing the allocated funds.
When Facebook discontinues these bonuses, well-established Reel users can continue to earn monthly income through all of the monetization options listed in this article.
Types of Videos You Can Create
On Facebook Reels, you can make videos with your face or videos without your face. If showing your face is a challenge for you, we can teach you how to make faceless videos that go viral on Facebook Reel.
Step 1
Go to platforms like Instagram, YouTube, and TikTok where short videos in your chosen niche are shared, and search for short videos that have gone viral recently. If it is blowing up on Instagram, YouTube, and TikTok we can almost guarantee you that it will go viral on Facebook Reels too. The probability that Facebook will push out this content too.
Niches You Should Choose From
The following niches are well known to most experienced affiliate marketers as very good niches:
- Personal Finance
- Spirituality
- Affiliate Marketing
- Online Money Making
- Cryptocurrency and NFT
- Health and Fitness
- And some Others
However, in this article, we are focusing on the Motivational Niche and using it to teach you how to go about it successfully.
The Motivational Niche
This niche is suitable for videos you are not going to show your face or record your voice. If you start making inspirational quotes and videos to motivate your audience, the chances are high that you will go viral with some of your videos. And the moment one goes viral, your account will start growing with many followers and a huge number of video views.
Wealthlock with 516 000 followers, 5 200 000 likes, 10% Avg engagement rate, is a motivational and inspirational TikTok account. It is a good example of the type of accounts we will be replicating. The account provides "daily motivation" to its followers.
We searched YouTube shorts using the keywords "# shorts + motivation" and we got the following result:
- The Big League Motivation
- Video: TRUST YOUR GUT | DWAYNE JOHNSON | motivation # shorts
- Number of views: 6 000 000
- Number of subscribers: 71 500
- Video description: TRUST YOUR GUT | DWAYNE JOHNSON | motivation | inspiration | # success shorts | # therock # trust Dwayne Douglas Johnson
- Incredible You
- Video: Steve Harvey - Inspirational Speech | Motivational Short Video | Incredible You
- Number of views: 1 1000 000
- Number of subscribers: 189 000
- Video description: "Thanks for watching our video, if you find this video helpful, do not forget to like and comment on your opinions and suggestions".
- Motiversity
- Video: Best Short Motivational Speech Video - 24 HOURS - 1-minute Motivation # 2.
- Number of views: 3 300 000
- Number of subscribers: 2 041 000
- Video description: "Get Motivated. Get Inspired. This video has some of the greatest motivation and inspiration from one of the best speakers of our ..."
- A W Motivation
- Video: "You're More POWERFUL Than You Think" - Jordan Peterson Motivation # shorts
- Number of views: 165 000
- Number of subscribers: 111 000
- Video description: "You're More POWERFUL Than You Think - Jordan Peterson Motivation # shorts. If you enjoy this video, please subscribe for ..."
Poems are also very good, can motivate your audience very well, and will give you many "likes" and "views" just like inspirational quotes.
In the poem niche, a very good example is the "jayseech1101" TikTok account with 353 900 followers, 4 000 000 likes, and a 10 percent avg engagement rate.
How to Create Your Videos
Using AI tools online to create faceless videos that will go viral is the best method. You can also learn more about these in our article titled 8 AI Websites Video Editors Can Use to Create Viral Videos
However, we are using Invideo, a new AI tool that we are only now introducing to you.
InVideo is a DIY video creation platform that allows users to turn their ideas into real-time videos. It includes over 4000 custom-built templates, as well as over 1 000 000 royalty-free images and video clips. Professionals can use the app to customize templates by changing the colors, animations, transitions, social media posts, shapes, emojis, and other elements.
Users can add voiceover to Invideo, which also includes automated text-to-speech functionality. Employees can add media files to the editor or select files from an integrated media library. Users can use the platform to create, edit, preview, and share videos with team members. Pricing is available on a monthly or yearly basis, and it provides live support 24 hours a day, seven days a week.
You can convert text to video using over 50 themes, a Blank Canvas (start from scratch), or pre-made templates from over 5 000 collections.
For easy video editing, you can use their online video editor.
You can create Facebook video ads.
Also, you can use their Instagram video editor to create viral videos.
The AI tool also includes a YouTube video editor for creating videos for the platform.
Other Features
- Invitation Maker
- Intro Maker
- Outro Maker
- Facebook Ad template
- Slideshow Maker
- Video Ad Maker
- Video Maker
- Youtube Intro Maker
- Make a poster
- Meme generator
- Promo video maker
Pricing
Features of their Free Version
- For anyone who wishes to try InVideo
- Price: $0
- InVideo Watermark
- 40min video duration
- 3 000 000 plus standard media library
- Automated text to speech
- 5 000 plus video templates
Features of their Business Version
- For small businesses, educators, and influencers
- Price: $8 per month
- No watermark on the videos
- 1 000 000 plus premium media library
- 60 HD video exports per month
- 10 iStock media per month
- 20 remove background per month
Features of their Unlimited Version
- For agencies and multiple teams
- Price: $15 per month
- No watermark on the videos
- 1 000 000 plus premium media library
- Unlimited HD video exports
- 120 iStock media per month
- 40 remove background per month
Features of their Enterprise Version
- Customized plans for large companies
- Tailor-made templates
- Unlimited footage
- Unlimited workflows
- Unlimited integrations
- All other needs large enterprises might have
Recommendation
We advise you to not use the free version since there is a watermark displayed on your videos.
Conclusion
Facebook Reels is a TikTok-style short video platform. To entice a large number of millennials and Generation Z users away from TikTok and onto the platform, it is offering a $1 billion bonus to its users. As a result, we encourage you to begin posting short videos there and monetizing them. You can earn up to $35,000 per month from the Facebook bonus or the ads that appear on your Reels videos.
