All articles related to «media buying»

November 06

A Look into iGaming: Adsterra Talks to Marcin Kumięga

September has been packed with conferences and excitement for us. SBC Lisbon, for instance, was a spectacular event, and we at Adsterra didn’t miss the chance to participate, connect, and meet our partners. One of our closest partners, Voluum Tracker, had a booth right next to ours, and we made the most of that opportunity. This time, we inv...

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Publications

September 18

Renting Applications for Promoting Grayhat Affiliate Marketing Offers Without Getting Banned – How to Do It and Where to Find The Apps

One strategy that can be a real game-changer when promoting gambling, dating, crypto, or any other type of grayhat offer is renting mobile apps. This article dives deep into the app rental affiliate marketing model.

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Blog Adsterra Company

September 13

Adsterra Premieres the Podcast with Tips on iGaming Media Buying from Garbis Tapacian.

We're super excited to kick off the Adsterra Podcast! After 11 years in the game, we've picked up tons of knowledge and real-world experience from top pros in the industry. Join us as we dive into the hottest topics, insider tips for successful campaign launches, trends, challenges, and hidden gems in different verticals. Check out the fi...

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Publications

May 22

Flat Deals in 2024 — time to boost your adult advertising campaign

The adult marketing industry is booming with intense competition. RTB (Real-Time Bidding) auctions let advertisers bid for ad spots, but for guaranteed traffic, Flat Deals are a reliable solution.

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Publications

April 16

How Facebook Advertising Has Changed in the Last 10 Years: Insights From A Media Buyer Who Has Over $6 Million on Ads

We’ll look at how the Facebook Ads platform has changed in the recent years, analyze what's working now, and advise on how to ensure that your ad campaigns are relevant to the current state of the advertising platform.

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Publications

March 21

How AI Is Changing the E-commerce Space: Lessons from Nick Shackleford

Serial digital entrepreneur and online marketer, Nick Shackleford explains How AI is changing the e-commerce space and how he is applying it in his e-commerce businesses to 10x productivity.

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Publications

August 22, 2023

Native Ads: Top Verticals per Traffic Source

We are sharing with you insights on running native ads from Anna Gitta, the CEO of MaxWeb Affiliate Network. Anna shares with us the top niches that work well on each of the top native ads traffic sources.

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Case Studies

August 14, 2023

Google Performace Max Campaigns Case Study: How We Generated $251 000 For Using Google Ads

Paulo Galletti the founder of Galletti Advertising shared a success story whereby his agency was able to turn around and rescue an e-commerce brand that faced challenges in its Google Ads Performance Max campaigns.

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Interviews

July 18, 2023

Interview with Mikhail Solovyov: Founder of a Finance Niche Affiliate Team

Mikhail Solovyov, the mastermind behind the Profit Family affiliate marketing team discusses on his journey as an entrepreneur and affiliate marketer and provides insights into the workings of his team.

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Interviews

February 03, 2023

"We Built Our Media Buying Department in a Way that We Never Lose Money" — an Interview With the Team Leader of the Zavod Media Buying Team

Sergey, the leader of the Zavod media buying team shares valuable information about his work, including how he built his team, how it operates, and his own journey from a media buyer to a team leader.

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Publications

September 06, 2022

The New Way to Test Facebook Campaigns in 2022 and Beyond According to the Facebook Algorithm

Brandon Nguyen shares his proven Facebook ad launch strategy that allows him to launch ads at a low cost and get campaign results to take to the optimization and scaling phase.

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