I caught myself thinking that for a long time I wanted to try to work through another direction, where I could test hypotheses without haste. I started with a simple one: I chose an average competitive offer, set a moderate daily limit, and decided to see how the stream would behave without harsh edits. The first hours went smoothly, but without any pronounced movement, such a "quiet corridor" when statistics change barely noticeably.
To shake up the bundle a little, I changed some of the promotional materials: I replaced the old set of banners with new ones, where the text is shorter and the visual is more neutral. This resulted in a slight but steady increase in CR. Not a jerk, but rather a smooth upward slope is exactly what allows you to calmly plan the next iteration.
I liked that the panel provides in-depth statistics: you can watch not only the general stream, but also the breakdown into small time windows. This helps to catch the moments of drawdown while they are still small. Plus, there is a separate scheduled withdrawals plus; it is convenient when you can understand in advance on which day the next cycle will close.
When the test was already gaining momentum, I tried to slightly expand the geo. The reaction turned out to be mild: traffic was not cut off, but simply switched to a different distribution. This calm behavior of the system creates the feeling that you have space to try without too much pressure.
As a result, the bundle began to develop predictably, without harsh emotions, rather like a confident work routine.