Almost all major media are celebrating VR in the trends for 2024, and the pandemic has become an additional impetus for VR development. Today, many e-commerce and fashion brands are integrating virtual reality into their marketing campaigns. But what about the casino? Why is there no full-fledged VR casino yet?
At first, it seems that:
- There is no accurate and predictable profit information.
- It is difficult and lengthy to develop.
- It is unclear how to gain traffic.
Alanbase decided to look into the prospects of the niche and find out why there is no VR casino on the market yet and invited an expert, Artyom Bagdasarov, owner, to an interview with SoftCasino.io. The guys are engaged in custom development and implementation of white-label solutions; they will prepare the project from scratch before launch and provide 24/7 support after release.
Shortly about Alanbase:
Alanbase is an affiliate program software company with more than 50 clients, including BetBoom, GloryPartners, and 4rabet. The tool adapts to any niche and vertical. You can launch an affiliate program for the brand and create your multi-vertical CPA network. In addition, the platform is helpful for media buying teams, allowing them to track targeted actions and evaluate the effectiveness of various traffic sources with flexible management.
Shortly about the expert and the SoftCasino.io brand:
- Guest: Artyom Bagdasarov has been working at iGaming since 2017 - the owner of an online casino development company.
- GEOs of SoftCasino.io: Turkey, India, Kazakhstan. Latin America.
- 50+ projects have been launched.
- And Artyom plays poker with friends in VR every week.
What we will analyze in the article:
- What is a VR casino, and how does it work?
- Duration and cost of development.
- Why will deposits be significantly higher than in a classic online casino?
- How do you gain traffic to a VR casino?
What is a VR casino, and how does it work?
The first thing you need to know about virtual reality is that you need a special headset to play. The player puts them on and plunges into the fully generated casino world. To see how the VR casino game is going, open the video below:
If you have a headset, you can now download the Vegas Infinite game and play poker, blackjack, roulette, slots, etc., with your friends. You can talk, shout, throw objects, and even buy a virtual cigar or a pistol at the table. But you are not playing for real money; you are playing for in-game currency, which cannot be converted into fiat or crypto in any way.
Today, there is no single VR platform on which a player can enter and place a crypt or fiat. The only possible way to play for real money is to sit down at the VR gaming table with your friends and discuss the cost of each chip in advance. After the game, you will pay.
This is how our guest, Artyom Bagdasarov, plays VR poker with friends weekly. If a casino stakeholder reads this material, then right now you will understand how much profit you are losing. However, one may wonder why then we did not see any examples of VR casinos?
“The market is fully ready for VR, but it takes several million dollars to develop a platform, and only market titans or venture investors can allocate money. But everyone is afraid to invest so far,” — Artyom Bagdasarov.
Duration and cost of development
Nowadays, the estimate for developing a platform to play in a casino for real money is about $5 million. The first VR product will take 15 months to develop. However, investors and big players are afraid to invest money, expecting someone else to make the first move.
“The truth is that the first person to make a VR platform will take off all the cream and get the biggest profit. Deposits in VR will be much larger than deposits in any online casino,” - Artyom Bagdasarov.
Why will deposits be significantly higher than in a classic online casino?
“The platform will not be linked to fiat, and it is not needed here. Players will not even have to go through the entire deposit process: the VR casino will be created based on the blockchain, and players will connect their crypto wallet, from which money will be debited in real time.
I agree that it is difficult to stop in this case. Let's say a player has $100,000 in his wallet; he can lose it in 5 minutes,” - Artyom Bagdasarov.
How do you gain traffic to a VR casino?
“The most profitable and working option is streamers. You just need to pay a few big streamers. The advantage of VR is that people are dragging
all their friends and acquaintances into the new game. That is, one person will see the stream and bring 5, 10, 20 of their friends.
We saw this effect in the Among Us case. After one stream with 20,000 viewers, the game received tens of millions of downloads in the first month. There will be no analogs of VR casinos, and word of mouth will work to the maximum,” - Artyom Bagdasarov.
Conclusion
It is good to remember that in any casino, and even in VR, you will need a high-quality platform to create affiliate programs. Alanbase, we can become such software because we provide a turnkey service. You get everything in 1 window: managing partners, offers, statistics, and payouts.
To watch Alanbase, leave a request for a demo call with the manager or get 14-day free access right now at this link. Trial in Alanbase is accessed with full functionality without linking a credit card.
And if you prefer to look at the service first, just open the video with the review below:
