Alanbase Review
5.9/10A metered affiliate tracker sold in three USD tiers from $350 to $1,900 a month, each bundling a conversion allowance with a per-conversion overage above it. BetBoom Partners, 4rabet, RajBet, Binany, and AdGaming run their programs on it, Admin and Partner API references sit on every client panel, and sales runs over Telegram.
Our read
- Three USD tiers from $350 to $1,900 a month with conversion allowances, per-conversion overages from $0.019 down to $0.005, 6-month and annual billing discounts, a 14-day no-card trial, and free vendor-side setup with data migration.
- BetBoom Partners, 4rabet, RajBet, Binany, and AdGaming all run their affiliate programs on Alanbase.
- Admin and Partner API references (Docusaurus, OpenAPI) served on every client panel.
- The reporting runs deep for the price: the June 16, 2026 release delivered twelve updates including flexible RevShare payout logic and API automation, and cohort analysis plus formula-built custom statistics start on the Lite tier.
- Alanbase OÜ has been in liquidation since March 2026.
- Sales runs through the @alanbase_sales Telegram handle and email, with no self-serve checkout.
- No fraud or compliance tooling in the product.
- Conversion-metered billing punishes RevShare: every postback counts against the allowance, and getting the per-postback price down means moving to the Custom plan.
- The tier ladder gates the iGaming math: NGR calculation, CPM, promo codes, and partner-facing cohort analysis all sit on Pro at $1,400 and up, while Super Lite caps you at one product, one goal, one offer condition, no cohort analysis, no external API, and 48-hour email support.
Media-buying teams, CPA networks, and CIS or India-facing betting and casino programs buying a tracker at the $350 to $1,900 end of the market.
Programs that need vendor-side fraud tooling, RevShare-heavy books that would bleed on per-postback metering, or anyone shopping for a tracker with US or EU-regulated programs on its roster.
Markets & licensing
The installed base sits where the product was aimed: CIS bookmakers, India-facing casino and betting brands, and non-gambling verticals like binary options.
Nothing in the client base touches regulated US gaming, and affiliate software needs no state registration.
No UKGC-licensed program runs on Alanbase.
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Licensing tier: not a licensable activity.
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Integrations & engineering
One contract and one API instead of a separate deal per studio, feed, or PSP. Here's what connects, how fast, and on what stack.
Alanbase integrates the way a metered tracker does: your product or platform fires S2S postbacks, pixels, or promo-code events into it, and the Admin and Partner APIs carry automation and data out. There is no PAM or casino-platform connector catalog, so the postback wiring is yours to build. Each client gets its own panel hosted by Alanbase.
Setup runs in 24 hours and the vendor does it for free, including data migration, with the 14-day trial opening after setup and payment starting only after full launch.
Products & tools
One SaaS tracker sold in three metered tiers: S2S postback, pixel, and promo-code tracking with custom TID generation, cohort analysis and formula-built custom statistics, a commission engine covering CPA, RevShare, hybrid, and custom qualification rules with CPM and NGR math on Pro, a currency-converting payout module with automatic invoicing, and public Admin and Partner APIs documented on every client panel.
Tracking
The tracking layer runs S2S postbacks, pixel, and promo codes with custom TID generation for unique transaction IDs, and the reporting layer goes deeper than the price band suggests.
- S2S postbacks, pixel tracking, and promo-code tracking, with promo codes gated to the Pro plan
- Custom TID generation for unique transaction IDs, including a Click ID plus TID workflow built for the client Serious.Partners
- Cohort analysis from the Lite tier, with partner-facing cohort analysis on Pro
- Custom statistics by arbitrary formulas, events and smart goals, and customizable dashboards
- Real-time statistics
Payouts
CPA, RevShare, and hybrid deals plus custom qualification rules built on your own formulas, with a currency-converting payout module that turns statistical indicators into processed payments in two clicks. CPM, NGR calculation, automatic invoice generation, and custom currency sit on the Pro plan.
- CPA, RevShare, and hybrid commission models plus custom qualification rules on your own formulas
- CPM model and NGR calculation on the Pro plan
- Currency conversion and a payout module that converts statistical indicators and processes payments in two clicks
- Automatic invoice generation and custom currency on Pro
- Role-based admin system separating administrators, advertisers, and partners
API
Public Admin API and Partner API references, built on Docusaurus with OpenAPI specs and served on every client panel. The June 16, 2026 release added API automation on top. Super Lite has no external API at all.
- Public Admin API and Partner API reference documentation (Docusaurus, OpenAPI)
- API automation shipped in the June 16, 2026 release
- No external API on the Super Lite plan
- Built-in task tracker with a Kanban board, from the same June 2026 release
The history
Longevity in this industry usually comes with a change of owner somewhere in it.
Iakub Kabirov (who goes by Jacob Kabir) and Bulat Garipov (CEO) founded Alanbase in Tallinn in 2022 as a bootstrapped affiliate tracking SaaS aimed at the CIS and India-facing end of betting, casino, and adjacent verticals like binary options. The client base has stayed in those markets.
Brands & clients on the platform
Corporate
Leadership
Milestones
- 2022
Iakub Kabirov and Bulat Garipov launch Alanbase in Tallinn, incorporating Alanbase OÜ in Estonia in January 2022.
- 2024
Kabirov becomes the sole owner of the company, while the client base grows across CIS bookmakers, India-facing casino brands, and CPA networks.
- 2026
Alanbase OÜ, the Estonian company behind the brand, enters liquidation in March 2026.
- 2026
A twelve-update release lands June 16, 2026 with a built-in task tracker, flexible RevShare payout logic, and API automation, following a May batch.
Where they're pushing next
- CIS and India-facing betting and casino programs
- Non-gambling verticals, with the binary options brand Binany on the platform
- Media-buying teams and CPA networks drawn by the $350 entry price and free migration
Longevity and ownership
Switching vendors is expensive, which makes the company's staying power part of the purchase. What the contract says about your data decides how expensive an exit gets.
Alanbase vs alternatives
Most buyers in this market shortlist three or four vendors long before they take a single sales call.
| Attribute | Alanbase | Scaleo | Intelitics |
|---|---|---|---|
| Founded | 2022 | 2018 | 2015 |
| Team | — | — | 13+ |
| US market | — | — | Available |
| Pricing | Public | Public | Public |
| Commission models | CPA | CPA | None |
| Sold bundled | None | None | None |
Pricing & terms
Alanbase publishes pricing. Ranges are below, and final terms are quoted per project.
Flat SaaS metered on conversions: each tier bundles a conversion allowance and bills a per-conversion overage above it, with clicks capped only on Super Lite
Turnkey
Path to launch
- 1Reach sales through the @alanbase_sales Telegram handle or support@alanbase.com
- 2Book a live demo and pick a tier against your postback volume, counting every conversion event your program fires, and push for the Custom plan if you run RevShare-heavy deals
- 3Let the vendor run the setup
- 4Wire S2S postbacks, pixel, or promo-code tracking into your product stack, and connect the Admin and Partner APIs if you are on Lite or Pro
- 5Run the 14-day trial after setup and start paying only after full launch, choosing monthly, 6-month (7% off), or annual (15% off) billing
Support & account management
You can't demo service before you sign, so what a vendor puts in writing is the only floor you can hold it to.