Hub88 Review
7.4/10Yolo Group's game aggregator: a crypto-first content hub with 26,000+ games, sole aggregation supplier to Stake.com since May 2024, with seamless or transfer wallet integration and a product suite spanning promotions, settlement, and analytics.
Our read
- Sole aggregator for Stake.com under an exclusive deal since May 2024.
- Developer docs at docs.hub88.io with RSA-SHA256 signed requests, a 27-test staging cycle, and both seamless and transfer wallet APIs.
- Crypto-first heritage from Coingaming: BTC, ETH, LTC plus altcoins, provably fair titles, and crypto settlement through HubWallet.
- Steady product shipping: HubConnect (2024), HubWallet, Player Analytics, HubAI Page Insights, Blask market data in HubMarket.
- Best Game Aggregator at the International Gaming Awards 2025, plus three EGR B2B 2026 shortlists including Best customer service.
- Pricing is quoted per deal, with revenue share discussed in consultation.
- The held-license footprint is two markets deep, Malta and the UAE, with no UK license and no real-money US supply.
- The client base centers on Curacao-licensed crypto operators led by Stake.com.
Crypto-first and Curacao-licensed operators that want one API into a very large catalog, with seamless wallet integration and settlement handled through HubWallet. Also US sweepstakes brands following the Legendz playbook, and UAE operators now that the GCGRA vendor license is in place.
Real-money US operators, and UK-first buyers, since Hub88 holds no UK license. Anyone who needs pricing up front or a wide own-license footprint before shortlisting a vendor.
Markets & licensing
Hub88's licensing runs on two anchors: the Malta B2B license MGA/B2B/536/2018 and a UAE GCGRA vendor license granted in October 2025. Reach beyond those runs through the operators' own licenses, led by Curacao-licensed crypto brands.
Hub88 holds no US state supplier licenses and does not serve real-money US operators. Its US presence runs through the sweepstakes model: social casino Legendz launched Hub88 content across 43 states in December 2024, with 1,000+ titles from Playson, Kalamba, and Booming Games. For a licensed US iGaming operator, Hub88 is not currently an option.
UK coverage rests on per-game certification tags in the catalog, which drive what can go live where.
- Malta (MGA) B2BMalta
- Critical gaming supply (B2B) · HUB88 Limited (C86394) · MGA/B2B/536/2018
- UAE (GCGRA) vendorUnited Arab Emirates
- Gaming-related vendor: aggregation to licensed UAE operators across all seven Emirates · Hub88 Holdings · granted Oct 15, 2025
Licensing tier: Mid-tier: a Malta B2B license plus the UAE vendor license. Supplier authorizations for Sweden, Romania, Greece and Ontario extend the coverage without adding held licenses.
The two markets with a held license behind them. Hub88 content reaches far more markets through its operators' own licenses, led by Curacao-licensed crypto brands.
No US state supplier licenses. The US route is sweepstakes only, live via Legendz since December 2024.
Casino content
Most of any catalog is the same aggregated shelf every competitor can license. What separates providers is whether any of it is their own work, and whose studios are behind it.
From content only, to an operator-configurable platform engine, to a cross-operator network.
Integrations & engineering
One contract and one API instead of a separate deal per studio, feed, or PSP. Here's what connects, how fast, and on what stack.
One REST/JSON integration opens the catalog. Request bodies are signed with RSA-SHA256 keys the operator generates via OpenSSL, and the wallet runs seamless by default: Hub88 calls the operator's own Wallet API against a single balance, with idempotent transactions keyed by UUID and automatic rollback retried up to 500 times with exponential backoff. A separate TransferWallet API covers transfer-wallet setups. Integration moves through staging configuration (wallet type, currencies, endpoint, IPs, public key), staging tests, production configuration, and production tests, with Recommendations and Freebets available as optional modules. The same connection brings HubConnect for promotions, HubWallet for settlement, and the analytics products.
Integration in as little as three days, through a four-stage staging-to-production flow with up to 27 staging tests.
Products & tools
Everything Hub88 ships hangs off one aggregation API, with HubConnect handling promotions and partner workflows and HubWallet plus the analytics products covering settlement and data.
Casino Aggregation API
The core product: one REST/JSON integration into a 26,000+ game catalog from 200+ content partners, with RSA-signed requests and a seamless wallet model.
- 26,000+ games from 200+ content partners
- REST/JSON over HTTPS with RSA-SHA256 signed request bodies (X-Hub88-Signature header)
- Seamless Wallet API with idempotent transactions and automatic rollback, plus a TransferWallet API for transfer setups
- Slots, live dealer, table, crash and instant games, and sweepstakes-ready content
- Optional Recommendations API and Freebets API modules
- Sub-100ms API responses and 99.9% uptime
HubConnect
The partner portal launched in 2024, with an operator zone for promotions and reporting and a supplier zone where studios run their own campaigns.
- Tournaments where players compete on specific games for cash, free spins, or bonus prizes
- Promotions Marketplace with supplier-funded free-spin and cash-drop campaigns operators join with instant opt-in
- Supplier Zone lets studios self-serve promotions across the operator network
- Unified bonuses and free-spins management in the back office
- Full partner contact directory for both sides
HubWallet
A B2B wallet and settlement product: direct payments between Hub88 and partners, low-cost FX, no manual invoicing, and crypto payments supported.
- Direct B2B payments between Hub88 and its partners
- No manual invoicing on settlement
- Low-cost FX on cross-currency flows
- Crypto payments supported
- Part of the Stake.com deal scope (Banking plus Crypto Payments)
Data
The data layer added through 2026: a Player Analytics product for user-behavior reporting, the HubAI assistant, and HubMarket, a marketplace that plugs third-party services like Blask market intelligence into the same account.
- Player Analytics launched February 2026 for a full view of player behavior
- HubAI assistant, upgraded with Page Insights in April 2026
- HubMarket third-party marketplace, Blask AI market intelligence added June 2026
- Real-time dashboards with filters by country, game, or player segment
- Mobile back-office app for iOS and Android
Platform & capabilities
Everything the product does out of the box. If a feature isn't listed, the vendor either doesn't offer it or doesn't say.
Crypto & risk maturity
Crypto support and risk controls are the two capabilities operators check first, so each carries its own grade.
The history
Longevity in this industry usually comes with a change of owner somewhere in it.
Hub88 was set up in 2018 as the B2B aggregation arm of Coingaming Group, the Tallinn company behind crypto casinos Bitcasino.io and Sportsbet.io. Coingaming rebranded to Yolo Group in September 2021 and restructured its B2B assets under a dedicated subsidiary a month later. Since July 2025 the B2B portfolio (Hub88, Live88, Odds88, OneTouch) reports to CEO Lara Falzon, and the wider group announced its exit from grey-market B2C in September 2025.
Brands & clients on the platform
Corporate
Leadership
Milestones
- 2018
Founded inside Coingaming Group as its B2B aggregator. MGA B2B license MGA/B2B/536/2018 issued to HUB88 Limited.
- 2021
Coingaming rebrands to Yolo Group (September). B2B assets restructured under Yolo Ventures with capital committed to accelerate Hub88 (October).
- 2024
Exclusive sole-aggregator deal with Stake.com (May). HubConnect launches with operator and supplier zones. US sweepstakes debut with Legendz across 43 states (December).
- 2025
Wins Best Game Aggregator at the International Gaming Awards in January, in Barcelona.
- 2025
Lara Falzon appointed CEO of Yolo's B2B brands (July). Yolo announces its grey-market exit (September). UAE GCGRA vendor license granted to Hub88 Holdings (October 15).
- 2026
Player Analytics launches in February, the LuckyDraw partnership follows in March, HubAI gains Page Insights in April, and Blask joins HubMarket in June.
Where they're pushing next
- UAE (GCGRA vendor license, Oct 2025)
- US sweepstakes (live in 43 states via Legendz)
- Ontario and regulated Europe (supplier authorizations)
Awards & recognition
Longevity and ownership
Switching vendors is expensive, which makes the company's staying power part of the purchase. What the contract says about your data decides how expensive an exit gets.
Hub88 vs alternatives
Most buyers in this market shortlist three or four vendors long before they take a single sales call.
| Attribute | Hub88 | St8 | SOFTSWISS |
|---|---|---|---|
| Founded | 2018 | 2021 | 2009 |
| Team | 49+ | 25+ | 2,000+ |
| Games | 26,000+ | 19,000+ | 40,000+ |
| Game studios | 200+ | 200+ | 300+ |
| In-house studio | Distribution | No | Yes |
| Sportsbook | — | — | Yes |
| Crypto | — | — | Yes |
| Licenses | MGA, UAE | UKGC, MGA, Ontario +4 | MGA, Greece, Romania +3 |
| US market | Restricted | Restricted | Restricted |
| Pricing | On request | On request | On request |
Pricing & terms
Hub88 quotes pricing per deal. Below is how the model and the terms are structured.
Pricing is on request, with a revenue-share model, consolidated invoicing, up to 80% operational-overhead reduction versus direct studio deals, integration in as little as three days, and HubWallet handling B2B settlement (direct payments, low-cost FX, no manual invoicing, crypto payments).
The aggregation deal
Integration path
- 1Contact Hub88 sales for a consultation, since pricing and revenue-share terms are only discussed per deal
- 2Contract with HUB88 Limited (Malta) and map which of your target markets its licenses and authorizations cover
- 3Generate an RSA keypair and configure the staging environment: wallet type (seamless or transfer), currencies, your Wallet API endpoint, and whitelisted IPs
- 4Run the staging cycle with Hub88 support, up to 27 tests covering game launch and wallet transactions
- 5Select content and promotions in HubConnect: studios, Freebets, tournaments, and Promotions Marketplace campaigns
- 6Repeat configuration and tests in production, go live, and settle through HubWallet
Support & account management
You can't demo service before you sign, so what a vendor puts in writing is the only floor you can hold it to.