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Game AggregatorWhite LabelTurnkeyAggregator + white label
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SoftGamings Review

7.1/10

A Latvia-based casino platform and game aggregator for small and mid-size operators: white label, turnkey, and self-service casinos, one API into 16,000+ games, plus banking and licensing help.

  • Founded 2007
  • HQ Riga, Latvia
  • 280+ team
  • Mid-size
  • B2B-only
  • Verified Jul 8, 2026
Our take

A flexible mid-market platform and aggregator: white label, turnkey, and self-service casinos with strong banking and licensing help, aimed at small and growing operators well below the enterprise tier. The trade-offs are no in-house game studio and on-request pricing.

USRestrictedUKNo UKGCCryptoAdd-onSportsAggregated
19 yrsin market500+Live brands
Request introPricing
Category
Game AggregatorWhite LabelTurnkey
Best for
SMBMid-market
Game catalog
16,000+Games
300+Studios
Products
Casino Games AggregatorBonusSystem StandalonePayment SolutionsSoftGamings Local Jackpots
Licenses
MGACuracaoIsle of Man · GSCBelgiumItaly · ADMLatvia
Verticals
CasinoSportsbook
ContentAggregator
US / UK
US · RestrictedUK · No UKGC
PricingOn requestSetup + monthly
OwnershipPrivate
Regions
EuropeLatAmAsiaCIS
Verdict

Our read

7.1/10
GoodReviewed by Partnerkin ResearchJune 2026
Games & content7.5

A large aggregated catalog through one API: 16,000+ games, 300+ studios on the current site count. No in-house studio, so nothing is exclusive.

Payments7.5

150 processors, 100+ methods, cards, e-wallets, local rails like Pix and UPI, plus 10+ crypto coins. The banking and merchant-account help is what separates it from other aggregators this size.

Platform & tech7.0

Proprietary, modular, single-wallet, multi-brand, with a bonus engine and a frontend builder. AngularJS stack and limited public API docs hold it back.

Support & onboarding7.0

24/7 support, managed services, and onboarding training, but complaints about mixed support quality and slow turnkey delivery on at least one engagement.

Compliance & licensing7.0

Broad own-license portfolio (MGA, Curacao, Isle of Man, Belgium, Italy, Latvia) plus ISO 27001 and full license assistance. No UKGC, US restricted.

Commercials & transparency6.0

Everything is quoted on request: the €15k–60k setup range circulating in third-party write-ups is an estimate, and there's no revenue-share percentage or monthly figure anywhere.

Methodology. Our own score, a weighted average of six dimensions, tilted toward platform and games. Flexible delivery models, banking, and licensing help work in SoftGamings' favor. No in-house studio and on-request pricing work against it. Everything is graded off the verified dataset and the official product pages. Read the full methodology

Strengths
  • Four ways to launch (white label, turnkey, self-service, and crypto), so you can match the model to how much control you want.
  • Hands-on banking and licensing help: merchant accounts, payment consulting, and license assistance for Curacao, Malta, Anjouan, Tobique, and Kahnawake.
  • One API into a large aggregated catalog: 16,000+ games from 300+ studios on the current site's count.
  • Fast white-label launch, around 6 weeks, with the operator keeping the player database.
  • Broad license portfolio: MGA, Curacao, Isle of Man, and Belgium, plus an Italian B2B certification and a Latvian sportsbook license, with ISO 27001 and 18 years in market.
Watch-outs
  • No in-house game studio. All content is third-party aggregated, so nothing is exclusive to you.
  • Everything is priced on request. No rate card or revenue-share percentage is published anywhere, and the €15k–60k setup range circulating in third-party write-ups is only an estimate.
  • The front end runs on AngularJS, a framework that hit end-of-life in 2021, and the rest of the stack is undisclosed.
  • Player-side complaints about delayed or blocked withdrawals tied to risk and KYC checks, and at least one operator reported outdated code and slow turnkey delivery.
  • No UKGC license and no US route, so both markets are off the table. Public API docs are limited.
Best for

SMB and mid-size operators who want a fast white-label launch or a turnkey casino, especially anyone who needs help with merchant accounts, banking, and getting a license. Crypto and Bitcoin casinos fit too.

Not for

Tier-1 operators who want source-code or on-prem control, anyone who needs an in-house game studio, and anyone who needs a UKGC- or US-licensed stack.

Similar providers
SlotegratorSOFTSWISSNuxGameEveryMatrix
Where you can run it

Markets & licensing

SoftGamings runs on a spread of B2B supplier credentials rather than one flagship license. Its strongest, most current proof point is a fresh Curacao GCB license under the new LOK regime, backed by Malta (MGA) approvals and a handful of smaller European credentials. A UKGC license is missing and the US is off the table, which is normal for an offshore-first aggregator aimed at SMB operators.

United States
Restricted

SoftGamings holds no US license and treats the US as a restricted market. It can't supply US-regulated operators, and nothing in its portfolio points toward a state-by-state US path.

United Kingdom
No UKGC

SoftGamings is not licensed by the UK Gambling Commission, so it can't supply the UK regulated market. Its credentials are Malta-led plus offshore, with no sign of a UKGC application.

B2B licenses
Malta (MGA)Malta
B2B + B2C, casino platform and sportsbook · Tier-1 EU regulator · sportsbook MGA-approved 2022
Curacao (GCB)Curacao
B2B / B2C supplier and white-label vehicle · License OGL/2024/379/0174 · granted Jun 2024 · new LOK regime
Belgium (BGC)Belgium
E-Class supplier license · Tier-1 EU · E-Class software supplier
Latvia (sportsbook)Latvia
Sportsbook solution licensed and regulated · EU regulator · covers the sportsbook product
Italy (B2B certification)Italy
B2B certification to supply technology and services · Certification, not an ADM concession · granted 2023

Licensing tier: Mixed portfolio: tier-1 EU credentials (MGA, Belgium, Latvia) plus offshore Curacao, framed as a B2B supplier stack rather than a single master license. Curacao also doubles as the white-label vehicle operators run under.

Certifications
ISO/IEC 27001
Live & certified markets
Malta (MGA)CuracaoItalyBelgiumLatvia

Regulated footprints where SoftGamings holds a supplier credential. Italy is a B2B certification only, with no player-facing concession attached. Latvia covers the sportsbook.

Restricted
US

No US license and the US is treated as restricted. The UK is also out of reach, since SoftGamings holds no UKGC license.

Ways to launch

Solutions

The packaged ways to go live. Open any card for the full, data-driven review: what's included, the commercials, and every parameter we hold.

White Label Casino

Provider holds the licenseLicense: providerVisit

White label is the fast, low-friction way in. You run the casino on SoftGamings' license and merchant accounts, with games, payments, design, and support already wired up, so market entry is about six weeks instead of months. The provider handles compliance and holds the funds, which is exactly what a first-time operator without a license needs.

The catch is the usual white-label trade: SoftGamings holds the license and processes the money, so you have less control and thinner margins than on turnkey. The plus side is you still own the player database and can later move to your own license, so white label here is a starting point that leaves the exit door open.

Commercials & ownership
Pricing model
Revenue share (hybrid possible)
Setup fee
€15k–60k (est.)
Time to launch
~6 weeks
License holder
SoftGamings (Curacao / MGA master)
Funds held by
SoftGamings
Player ownership
You (the operator)
Inherited markets
Curacao, MGA

Fees and revenue share are operator/market estimates. The vendor quotes per project on request.

What's included
  • 16,000+ games and pre-integrated payment methods
  • Operations under SoftGamings' gambling license
  • Bonus system, CRM, and automated mailing
  • Affiliate system and back-office tools
  • Mobile-responsive design from customizable templates
Path to launch
  1. 1Pick a model (white label, turnkey, or self-service) and scope your markets
  2. 2Integrate the platform and the Casino Games Aggregator
  3. 3Set up payments, banking, KYC, and the bonus system
  4. 4Brand the front end from a template or a custom design
  5. 5Sort licensing: provider's license for white label, your own for turnkey
  6. 6Test, certify, launch, and run on 24/7 support
Full specification
Operates under provider entityCompliance managed
Wl commercial modelRevenue share
Wl setup feeon request

A €15k–60k setup estimate circulates in third-party write-ups.

B2C player supportOptional

Technical support is provided, player-facing support is the operator's (can be arranged).

Wl time to launch6 weeks

Fastest entry about 6 weeks, though white label usually takes 1-3 months.

Wl inherited marketsCuracaoMGA
Available as add-ons:Bank-account and merchant-account assistanceLicense acquisition help (Curacao, Malta, Anjouan, Tobique, Kahnawake)Managed servicesOnboarding and trainingOptional B2C player support
How it connects

Integrations & engineering

One contract and one API instead of a separate deal per studio, feed, or PSP. Here's what connects, how fast, and on what stack.

Distinctive fieldA distinctive field: the actual named studios and payment partners wired into the platform, the kind of detail that usually sits behind a sales call instead of on the pricing page.
One unified API

One API into the whole stack. The Casino Games Aggregator replaces dozens of separate studio contracts with a single integration on a shared single-wallet callback, and the same single-API approach covers payments, with one connection routing across cards, e-wallets, bank transfer, local rails, and crypto. SoftGamings puts full game-aggregator integration at roughly a month versus months of separate studio hookups.

Time to integrate

Game aggregator in about a month. Full white-label builds run to weeks

Game content
Studios named on SoftGamings' aggregator page, reached through one API
EvolutionPragmatic PlayNetEntPlay'n GOBetsoftYggdrasilEGT / Amusnetand 300+ more via one API
Payments
PSPs named on SoftGamings' site, across 150 processors and 100+ methods
SkrillNetellerTrustlyAstroPayJetonRevolutN26Pix
KYC & CRM
Technology partners wired into the platform
Sumsub (KYC)Fast Track (CRM)
Stack:REST APIsingle-wallet callback
The toolkit

Products & tools

The working parts of SoftGamings' white-label and turnkey casinos: the game aggregator, the standalone bonus system, and payments.

Under the hood

Platform & capabilities

The feature set: what's built in. Capabilities light up when present. Anything not shown isn't offered or isn't disclosed.

Platform
PAMMulti-currencyMulti-brandOpen APIAPI type:REST3rd-party integrationsFrontend builderTemplate libraryCustom designResponsiveWallet:SingleWallet integration:SeamlessArchitecture:ModularHosting:CloudHosting includedScalability:Tier-1Data migration
Engagement & CRM
Bonus engineCRMCRM type:HybridCRM partners:Fast TrackSegmentation:BasicMarketing automationGamification:EngineLoyalty / VIP:EngineAffiliate systemAffiliate type:IntegratedAffiliate models:Cpa, Revshare, HybridComms channels:Email
Reporting & BI
BI reportingReal-time reportingCustom dashboards
Risk & compliance
Risk managementKYC / AMLTransaction monitoringMulti-jurisdictionResponsible gamingRG tools:Deposit limits, Self exclusionKYC integrations:Sumsub
Tech stack
AngularJS
The catalog

Casino content

The catalog at a glance: its size, the game types on offer, the jackpot model, and whether the provider builds its own titles or aggregates third-party studios.

16,000+Games
300+Studios
In-house gamesLive casinoTournamentsDemo / free-play
Game types
SlotsLive DealerTablePoker
Jackpots
Platform engine

From content only, to an operator-configurable platform engine, to a cross-operator network.

Beyond casino

Sportsbook & verticals

What else the platform runs besides casino, and whether the sportsbook is built in-house or aggregated.

Sportsbook
Yes
Origin: Third party
Trading: Third party feed
Other verticals
EsportsAdd-onVirtual sportsAdd-onPokerYesLotteryAdd-on
Cashier

Payments & cashier

The cashier behind the platform: the method types accepted, the orchestration layer that routes them, and the PSP network operators inherit.

Method types
CardsE-walletsBank transferCryptoLocal methods
Local methods
supported
Payment orchestrationCrypto accepted100+Methods150+PSPs
At a glance

Crypto & risk maturity

The two graded capabilities operators check first, pulled out of the matrix.

Crypto support
Add-on
Chains
BitcoinEthereumLitecoinTronBNB ChainPolygonMultiversXArbitrum
Coins
BTCETHLTCBCHDOGEXRPEOSBNBTRXUSDT
Stablecoins
USDT
Fiat on/off-rampProvably fairLow / optional KYCCustody: Non Custodial
Fraud & AML detection
ML / AI
KYC / AMLTransaction monitoringRisk management
Track record

On the record

The history that matters: the milestones, the scale, the awards, and who runs it.

Founded in 2007 in Riga, Latvia, SoftGamings grew into a casino platform and game aggregator for small and mid-size operators, building out white-label, turnkey, and self-service models plus banking and licensing services over 18 years.

19Years in market
500+Clients
≈280Team size
300+Game studios
150Payment providers

Brands & clients on the platform

ENJOY

Corporate

Legal entity
SoftGamings
Delivery
White Label, Turnkey
Product lines
BonusSystem StandaloneSelf-Service CasinoCrypto/Bitcoin Casino
Offices
LatviaMaltaCyprus

Leadership

Pavel Chuchanov
CEO

Milestones

  1. 2007

    Founded in Riga, Latvia.

  2. 2023

    Won Best Platform at the SiGMA Europe Awards.

  3. 2025

    ENJOY expands distribution reach through a SoftGamings partnership (Gambling Insider). SoftGamings won Best Platform Provider at the SiGMA Central Europe Awards in Rome.

Where they're pushing next

  • Latin America
  • Asia
  • CIS

Awards & recognition

Best Platform Provider, SiGMA Central Europe Awards
win2025
Best Platform, SiGMA Europe Awards
win2023
White Label Partner, EGR B2B Awards
shortlist2026
Due diligence

Trust signals

The checks an operator runs before signing: incidents, enforcement, ownership, and longevity, from our research.

19 yrsTrack record
500+Live brands
18 yrsLeadership tenure
Security incidents
None
Regulatory actions
None
Litigation
None
Financial stability
Stable
Ownership transparency
Clear
Client longevity
Strong
Data ownership
Operator
Key people public
Yes
Clients verifiable
Verifiable
Complaint patterns (from public reviews)
  • delayed/blocked withdrawals via risk-management and extra KYC checks (player-side)
  • outdated code, buggy sites and slow turnkey delivery on at least one operator engagement
  • mixed support quality alongside praise for project managers
How it stacks up

SoftGamings vs alternatives

The same attributes, side by side, from our normalized provider set, useful for seeing where this vendor fits against its peers.

AttributeSoftGamingsSlotegratorSOFTSWISS
Founded200720122009
Team280+300+2,000+
Games16,000+40,000+40,000+
Game studios300+180+300+
In-house studioNoNoYes
Payment methods100+150+—
SportsbookYesAdd-onYes
CryptoYesYesYes
LicensesMGA, Curacao, Isle of Man +3Anjouan, Romania, CuracaoMGA, Greece, Romania +3
US marketRestrictedRestrictedRestricted
PricingOn requestOn requestOn request

The take: SoftGamings sits next to Slotegrator as an SMB-focused aggregator and platform, but it adds a self-service model and stronger banking and licensing help, and it runs on its own broad license portfolio. Against SOFTSWISS it's the smaller, cheaper choice: less scale, no crypto-platform heritage, and no in-house studio, but more hands-on with banking and a faster, license-free white-label route.

Commercials

Pricing & terms

SoftGamings quotes pricing on request. Exact figures come at the deal stage, under NDA. Here's what's public about the model and terms.

White label - revenue share (hybrid possible). Turnkey/self-service - setup + monthly fee. All quoted on request

Demo / sandbox available

Turnkey

ModelSetup + monthly
Setup feeon request
Time to launch16 weeks
License held byOperator
License assistanceFull
OperationsSelf-managed
Managed servicesYes

White-label

ModelRevenue share
Setup feeon request
Time to launch6 weeks
Player supportOptional
Runs on provider entityYes
CustomizationFully custom
Managed services
Onboarding & trainingOngoing maintenanceMulti-project back officeCompliance managedPayment consultingMerchant accounts:Provider Assists
License acquisition help
CuracaoMGAAnjouanTobique
Package includes
PlatformGame AggregationPaymentHostingBonusCRMLicensingBanking
Request commercials
Working with them

Support & account management

The service layer operators inherit: availability, the channels support runs on, and language coverage.

24/7 supportDedicated account managerB2B supportMulti-language
Channels
EmailLive chat
Localized languages
Supported
Questions

Frequently asked

The things operators actually ask before signing.

Is SoftGamings available in the US?+

The US sits on SoftGamings' own restricted-market list. There's no US license anywhere in the portfolio, so US-facing operators can't use it.

Can SoftGamings supply UK-regulated operators?+

SoftGamings' credential list runs Malta (MGA), Curacao, Isle of Man, and Belgium, plus an Italian B2B certification and a Latvian sportsbook license, and no UKGC anywhere on it. Without that license it can't serve the UK regulated market.

What's the difference between white label, turnkey, and self-service here?+

White label runs on SoftGamings' license and is the fastest to launch, at about six weeks. Turnkey puts the casino on your own license with full control and licensing help, but costs more and takes longer. Self-service is in between: you control the product layer (bonuses, game weighting, lobby) while SoftGamings keeps the license, infrastructure, and payments.

How much does SoftGamings cost?+

Officially everything is quoted on request. The €15k–60k setup range you'll see around the web is only a circulating estimate, and SoftGamings publishes neither a rate card nor a revenue-share percentage. White label runs on revenue share (a hybrid is possible), while turnkey and self-service are a setup fee plus monthly.

Does SoftGamings have its own game studio?+

No. SoftGamings makes no games of its own. All content is third-party through the games aggregator, so nothing is exclusive to you. If you want exclusive in-house titles, this isn't the vendor.

How big is the game catalog?+

SoftGamings' current site markets 16,000+ games from 300+ providers, which is the figure our dataset carries. Get the current number in writing before you sign, since the catalog grows as new studios come online.

Are there any concerns to know about?+

There's no regulatory action against SoftGamings itself, and its credentials are solid (broad license portfolio, ISO 27001). But player-side reviews cite delayed or blocked withdrawals tied to risk and KYC checks, at least one operator reported outdated code and slow turnkey delivery, and public API docs are limited. Do your own due diligence on build quality and timelines.